When you buy from a small business, an actual person does a happy dance
Premier Bridal Shows knows Southern California like
no other Wedding Expo!
Upcoming Wedding Expos
Where local wedding services come together to make wedding planning easy!
June 10, 2018 - Hilton Los Angeles/Glendale
June 17, 2018 - Long Beach Convention Center
July 1, 2018 - Anaheim Convention Center
Over the years Premier Bridal Shows has scouted out the very best locations to hold our wedding expos. With gorgeous banquet space, excellent customer service, organization and attention to detail, the DoubleTree by Hilton Claremont provided the perfect venue for wedding planning at its finest.
. Special thanks to John Gutzwiller, Director of Catering and his staff who flawlessly accommodated wedding professionals with their creative displays as well as hundreds of brides attending along with their grooms, family and friends. Hand passed margaritas, champagne and hors d’ouevres added that special flair of hospitality and style. Not to mention the generous offerings of the famous DoubleTree chocolate chip cookies. Last Sunday’s Premier Bridal Show at the DoubleTree by Hilton Claremont , not only gave brides the opportunity to enjoy an afternoon of wedding planning but also that the DoubleTree by Hilton Claremont is the perfect location for any special occasion.
Thank you to the wonderful wedding professionals who exhibited at this event. Premier Bridal Shows is proud to have you as part of our team. We have such confidence in brides booking your service for their special day knowing the quality and professionalism of your company!
Thank you to the beautiful brides who attended with their fiancés, parents and bridal parties! We had so many door prize winners and Kind bar samples for each of our attendees.
The fashion show was held in the beautiful atrium of the DoubleTree by Hilton Claremont with built in stage and waterfall backdrop. The fashion show models were absolutely gorgeous with their elegant hairdos and makeup by Beautify Me. Brides were able to see the latest bridal designs by Daniel Magaña Couture. Floral bouquets were provided by KQ Elements and the show was emceed by Chris of Memory Makers Entertainment who kept the crowd engaged and entertained.
We are so thankful to have had such a successful event and to be a part of this successful day and a job well done. And so, in looking up quotes that could describe such a job well done, this one stood out from the rest. “The reward for work well done is the opportunity to do more.” –
We look forward to our upcoming bridal shows and continuing to produce successful wedding planning events that brings brides together with top quality wedding professionals for their special day!
Shout Out from Our Exhibitors
Upcoming Premier Bridal Shows
June 10 – Hilton Los Angeles Glendale
June 17 – Long Beach Convention Center
July 1 – Anaheim Convention Center
In today's digital world of splintered communication, no other form of marketing or advertising can bring results like the one-on-one interaction a Bridal Show provides. But, Bridal Shows take preparation in order to be successful. We've put together some tried and true tips for Wedding Exhibitors to make your next Bridal Show experience a success!
Set your Show Goals and Stick to Them
It’s easy to get caught up in the hustle and bustle of a busy show. Decide what your goals are before you arrive and write them down.
- Do you want to lock-in a handful of brides and have them sign on the dotted line?
- Do you want to schedule appointments?
- Do you want to be remembered – and therefore considered as a potential vendor – by the happy couple after the show has ended?
-Do you want to collect quality leads or is quantity your goal?
Having defined, measurable goals and desired outcomes will help keep you focused during the Bridal Show.
Stand Out in the Crowd
In an room with so many other like vendors, it’s important to make your booth stand out in the crowd. Think of creative ways to differentiate your space from those around you. Use custom linens in eye-catching colors, vary the level of your props and displays to create dimension, bring your own lighting to set a different look and feel, etc.
Bring Your Best
Even if your staff is small, it’s important you bring the best people with you to the show. Some people might be an incredible asset when it comes to organizing details of wedding coordinating, but isn’t comfortable talking to strangers and showcasing your brand. Handpick your most knowledgeable and qualified staff members to help run your booth – it will allow your services and professionalism to shine!
Network, Network, Network
The best-of-the-best from your industry are standing in that room – introduce yourself, get to know them, and share your business card with them. Sure, you might be vying for business from the same group of brides but there’s no need to get overly competitive. Every wedding professional has their own style, niche market, and bride-type, and if you happen to meet a couple that doesn’t quite work for you but might fit seamlessly with another, consider making the introduction. Building relationships – with brides and other professionals – will lead to referrals and future business.
Know Your Audience
Consider what time of year it is when planning for a show and converse with brides and couples accordingly. Are you exhibiting at the first show of the new year? Your brides are probably very recently engaged and in the earliest stages of wedding planning. Are you at a spring show? Brides might be looking to lock-in those final vendors for their Summer or Fall wedding. Depending on the time of year, focus your conversations on educating the bride on your services and what sets you apart from other professionals in your industry. Offer to put them in touch with past clients to give the bride a more personalized “review” of their experience working with you.
Take advantage of just how connected these brides are to their cell phones and social networks! Utilize social media outlets like Facebook, Twitter, Instagram, and SnapChat at the event (but don’t let it distract you from your predetermined goals). If you meet an awesome bride, tweet about it. Post a selfie with a group of enthusiastic mothers-of-the-bride (with their permission, of course). Interact with the brides and their bridal entourages in a way that’s meaningful to them. Also, be sure to ask the show coordinators if there is a handle or hashtag you should include in your posts – the more connected the better!
Give Away Something Useful and Branded
Excited brides love filling their bags with lots of little goodies from the show. If you’re going to have a giveaway item, make sure it’s branded with your logo, website, phone number, or even Instagram handle, and that it's something they’ll actually use, like a reusable wine cork, water bottle, or a notepad.
Collect Information for a Special Drawing
In addition to a freebie giveaway item, have a larger, more desirable prize available as a raffle item, such as a nice bottle of champagne or a gift card for a date night a local restaurant. Use this as a way to collect brides’ information with no strings attached. Offering a show discount on your services with a expiration date to encourage action but avoid a "book today" only special which might dissuade a bride from submitting their information on-site. If they do decide to book with you in the future, the “show special” will help you track where your referral came from.
Follow Up – with Brides and Fellow Vendors
Send a handwritten note or a small gift - with your business card - to particularly interested brides and fellow vendors you connected with at the show. It only takes a few minutes but can have a lasting impact when it comes to future business, referrals, etc. Follow up within 1-3 days so you’re still fresh in their mind.
Assess Your Success
Look back at that list of goals you made prior to the show. Did you network with the right brides and fellow wedding professionals? Did you obtain contact information from the desired number of people? Did you set up and staff your booth in the best way possible? What key learning did you have you? What might you have done differently? Honestly assess the show – both successes and misses an applied what you learned to your next event.
Upcoming Premier Bridal Shows. Which one will work best for you?
May 6 - DoubleTree by Hilton Claremont
June 10, 2018 - Hilton Los Angeles Glendale
June 17, 2018 - Long Beach Convention Center
July 1, 2018 - Anaheim Convention Center
Premier Bridal Shows is so proud of our long time exhibitor, French Romance Photography. We have been working with her for over 7 years and she never fails to amaze us with stunning photography, gorgeous displays, excellent customer service and a beautiful finished product. Check our her new line of custom, handmade flush mount wedding albums! Be sure to come and meet Nadege of French Romance Photography at an upcoming Premier Bridal Show. You can also visit her website at https://frenchromancephotography.com
UPCOMING PREMIER BRIDAL SHOWS
#WeddingShows #LABridalShows #OCBridalShows #BrideCon #WeddingPlanning
May 6, 2018 - DoubleTree by Hilton Claremont
June 10, 2018 - Hilton Los Angeles / Glendale
June 17, 2018 - Long Beach Convention Center
July 1, 2018 - Anaheim Convention Center
Arranging Hotels for your Wedding
WEDDING TIP: reserve a block of rooms for your guests at special rates at one or two select hotels with plenty of time before the big event.
1 ROOM BLOCK (generally) = 10 ROOMS PER NIGHT
If you are holding your reception at the hotel or using any banquet space the number of rooms blocked can vary (more or less than 10).
If you are looking for over 30 rooms per night, it is a good idea is to split the group blocks among two to three hotels so that your guests can have a choice between different locations and prices.
Be sure to share Wedding Block details with your guests individually, on your wedding website or on an Accommodations Card included in your Wedding Invitation Set.
By Jaimie Mackey Brides.com
Just because you're a girl, doesn't mean all of your besties are, too! But wedding traditions do seem to make it harder to include your male BFF in the celebration. Bridesmaids, bridal showers, bachelorette parties, even the bouquet toss — they're all pretty female-centric. But it doesn't have to be the case! We turned to our experts for a few ways to shake things up and include your best guy friend in your bridal party.
You can buck tradition as much or as little as you want when it comes to including your best guy friend in your wedding party. Instead of bridesmaids, consider ditching the labels and simply asking each of your closest friends to stand by your side during your ceremony. You could have him wear a suit that matches the groomsmen and a tie that matches the bridesmaids' dresses, or simply give everyone a color scheme and a style and let them go to town. (Pro tip: A gray suit happens to look fantastic with a blush shirt!)
For the bridal shower, plan something a little less girly and invite your BFF to come a long! Skip the spa day (unless, of course, he has discovered the wonders of a good pedicure!) and opt for a cooking class, wine tasting, or other activity that you'll all love. Same goes for the bachelorette party! You may need to get an AirBNB with one more bedroom so he's not stuck sharing with your sister, but otherwise invite him along! You could also opt for a co-ed shower or a joint bachelor-bachelorette party so he's not the only guy hanging out with your gaggle of girls.
Premier Bridal Shows invites you to this season's biggest and best Wedding Expos and Bridal Shows featuring the latest in wedding trends and services. Meet top quality wedding professionals for the best ideas, inspirations and expert advice to make your dream wedding come true!
MAY 6, 2018 - DOUBLETREE BY HILTON CLAREMONT
JUNE 10, 2018 - HILTON LOS ANGELES / GLENDALE
JUNE 17, 2018 - LONG BEACH CONVENTION CENTER
JULY 1, 2018 - ANAHEIM CONVENTION CENTER
Your reception starts off with a Grand Entrance that includes the newlyweds, the wedding party and sometimes family members. The Grand Entrance can range from a fun to formal introduction. You can get creative, as this sets the stage for your reception to follow!
Here are some Wedding Song Suggestions to consider:
Think Spring! Save the Date for SoCal's #1 Boutique Bridal Show happening May 6, 2018 at the DoubleTree by Hilton Claremont
You’re invited to this season's best Bridal Show, May 6, 2018 at the gorgeous DoubleTree by Hilton Claremont. Located in Los Angeles County, bordering the Inland Empire and nestled in the trees, the DoubleTree by Hilton Claremont offers an exemplary location to enjoy an afternoon of wedding planning, ideas and inspirations! Mix and mingle with top quality wedding professionals and discover the best options to make your dream wedding come true.
What is Green and Well educated? Claremont
A little about Claremont, CA
Claremont is a city on the eastern edge of Los Angeles County, California, United States, 30.3 miles (48.8 km) east of downtown Los Angeles. It is in the eastern San Gabriel Valley, at the foothills of the San Gabriel Mountains, and has a population, as of the 2015 United States Census estimate, of 36,283 people.
Claremont is known as the home of the Claremont Colleges and other educational institutions, and for its tree-lined streets with numerous historic buildings. In July 2007, it was rated by CNN/Money magazine as the fifth best place to live in the United States, and was the highest rated place in California on the list. It was also named the best suburb in the West by Sunset Magazine in 2016, which described it as a "small city that blends worldly sophistication with small-town appeal." Due to its large number of trees and residents with doctoral degrees, as well as its proximity to the renowned Claremont Colleges, it is sometimes referred to as "The City of Trees and PhDs."
The city is primarily residential, with a significant portion of its commercial activity located in "The Village," a popular collection of street-front small stores, boutiques, art galleries, offices, and restaurants adjacent to and west of the Claremont Colleges. The Village was expanded in 2007, adding a controversial multi-use development that includes a cinema, a boutique hotel, retail space, offices, and a parking structure on the site of an old citrus packing plant west of Indian Hill Boulevard.
Claremont has been a winner of the National Arbor Day Association's Tree City USA award for 22 consecutive years. When the city incorporated in 1907, local citizens started what has become the city's tree-planting tradition. Claremont is one of the few remaining places in North America with American Elm trees that have not been exposed to Dutch elm disease. The stately trees line Indian Hill Boulevard in the vicinity of the city's Memorial Park.
More ideas, more shopping, more planning - BRIDECON Wedding Expo Long Beach Convention Center: February 25, 2018
#LABridalShow #OCBridalShow #LongBeachBridalShow
DON'T MISS THE #1 WEDDING EXPO OF SEASON!
You're invited to attend the hottest WEDDING EXPO featuring the coolest wedding ideas and services!
More ideas, More exhibits, More fashion,
More prizes, More planning!
Sunday, February 25 from 11-3
LONG BEACH CONVENTION CENTER
Shop and Compare top quality wedding services
Take advantage of show discounts, samples & giveaways
$$$ in Giveways including Honeymoon Getaways,
Wedding Services, Fashion and More!
SPEND THE DAY EXPLORING THE BEST OPTIONS TO MAKE YOUR DREAM WEDDING COME TRUE!
Shop & Compare all things wedding at this Southern California's Biggest & Best Wedding Expo! Brides, Grooms, Family and Friends are encouraged to attend!
Free Diamond Ring Keychain for the first 50 brides attending this event!
Cake & Food Samples - Taste sweet treats including food samples and wedding cake.
Fashion -See the latest in wedding fashions by David's Bridal, Daniel Magana Couture, Men's Wearhouse and more including bridesmaids dresses, wedding gowns and tuxedos.
VIP TICKETS, BRIDE SUPRISE BOX & MORE!
Tickets are $10 at the door.
Check out VIP Tickets, Bride Surprise Box and more at www. premierbridalshows.com
Get 50% off Tickets today! Click image below!
Birds of a Feather - Top Quality Wedding Professionals flock together for 2018's Mega Bridal Show at the Anaheim Convention Center
We've got wings and we are ready to soar!
Flying high above the rest, Premier Bridal Shows is proud to announce that Southern California's Largest Wedding Expo of 2018 will be held in the brand new NORTH WING of the Anaheim Convention Center.
JANUARY 6 & 7, 2018 - ANAHEIM CONVENTION CENTER
With 100,000 square feet, wall to wall carpet, 25 foot high ceilings and column free exhibit space, "location, location, location" is taken to a whole new level!
As in years past, unparalleled advertising and marketing, brings the best selection of top quality wedding professionals together with serious, upscale brides.
If you are ready for your business to take flight, contact us today about exhibitor opportunities!
PREMIER BRIDAL SHOWS
714-572-1363 text 949-667-2701
Video Preview - You Won't Believe How Beautiful this Space is!
Who wants to win?? Bride-to-be are #BossLady which makes this #TooFaced exclusive the perfect door prize at the Inland Empire's Boutique Bridal show this Sunday, September 24 DoubleTree By Hilton San Bernardino There will be 3 to give away so be sure to attend! Show hours are 11-3. Fashion show is at 1pm. Enjoy champagne, hors d'oeuvres, as well as sweet treats while discovering the best options to make your dream wedding come true. Get your tickets today! 50% off tickets prices online today at www.premierbridalshows.com
CASABLANCA Bridal Sample Sale!
Sunday October 1, 2017 from 11:00 am - 4:00 pm.
Save an additional 10% off lowest marked price (sample dresses only)
Veils, jewelry and accessories at sample prices.
By appointment only, please call to schedule an appointment (949)715-8228
Upcoming Premier Bridal Shows
September 17, 2017 Hilton Pasadena
September 24, 2017 DoubleTree by Hilton San Bernardino
October 8, 2017 - The Hills Hotel, Laguna Hills **Fashion Show to feature Casablanca Bridal
January 6 & 7, 2018 ANAHEIM CONVENTION CENTER
Shop all things wedding at the Inland Empire's #1 Boutique Bridal Show - Sunday, September 24, 2017 at the DoubleTree by Hilton San Bernardino
Premier Bridal Shows invites you to experience an afternoon of wedding ideas, inspiration and planning in comfortable elegance at the Inland Empire ‘s #1 Bridal Show. Shop, compare and get insights and advice from Southern California's leading wedding experts including florists, photographers, locations, fashion, DJs, wedding planners, invitations and more. Enjoy champagne, hors d'ouevres/cake samples and experience Southern California’s leading bridal fashion show. Take advantage of show discounts, samples, give aways and amazing door prizes. A free diamond ring keychain is given to the first 50 brides attending. Each bride attending also receives an eco-friendly re-usable tote for convenient collection of wedding ideas and inspirations. Tickets are $10 - $50 at the door. For 50% off tickets visit www.premierbridalshows.com
EXCLUSIVE PROMOTION FOR BRIDES-TO-BE Book your Special Day at the DoubleTree by Hilton San Bernardino by January 1, 2018 and receive 10% off your event food and a complimentary bottle of champagne and six chocolate covered strawberries in your guest room at the hotel on your wedding night. 10% off is prior to applicable service charge and State sales tax and excludes alcohol.
Contact: Pamela Morgan -Catering Sales Manager
Direct 909-388-7917 | Hotel Direct 909-889-0133
About the DoubleTree by Hilton San Bernardino
Make your big day memorable for you and your guests at the DoubleTree by Hilton San Bernardino hotel. They provide a full-service venue and a caring staff to help you plan, book and celebrate your walk down the aisle. From the ceremony to the reception, and even the rehearsal dinner, their wedding tools and team are there to take care of all your nuptial needs.
WEDDING SURVEY RESULTS . . .
What Matters Most
What Causes the Most Stress
Top Ways to Save
Best Wedding Day Advice
OVERALL RESULTS FOR WHAT MATTERS MOST:
Food and Alcohol | The Venue | Photography
RESULTS FOR WHAT CAUSES THE MOST STRESS:
The Budget | The Seating Arrangements
Worrying that Everything Runs Smoothly
"The little details: the ribbon on the programs doesn't reeeally matter that much and neither does the seating chart. It was hard for me to remember that everyone coming to the wedding was there for us and they loved us. It's not high school prom where everyone is being catty in the bathroom. Don't sweat the small stuff!"
"The last 5 pounds."
"The guest list. We finally decided to keep it really small and the rule was: if we have eaten at your house or you have eaten at ours, you are invited."
"Whether to invite a guest or not. In the end, it didn't dramatically change our numbers."
"A lot of the more detailed decor elements - no one cared or noticed. : ) "
"Photography. I really wanted to make sure we got all the great shots, so we even hired a second photographer. In the end, our original photographer came through in a big way."
"I worried too much about seating charts; everyone is really social at weddings and tend to be out of their seats anyway."
"The event flow. I'm a control freak and kept stressing out that the schedule wasn't going off as planned. About two hours of being late, I realized it didn't matter and I was still doing what I was supposed to be doing- marrying the man I love. Going with the flow was hard for my personality but worth it."
"The chairs! Silly, I know, but I didn't want crappy chairs! Nobody commented on the chairs, so they must have been fine!"
"There wasn't one thing in particular, but rather, I remember being so aware of whether everything was going right or not (during the ceremony, was the music timed right, etc.) and I wish I had just ignored that and relaxed more."
"The weather. Our wedding was planned for early August in Idaho, so very, very little chance of rain, but I still worried. The venue was so beautiful and the thought of having to move the ceremony inside was tragic. In hindsight, it would not have been a big deal at all - as long as we got married!"
"Table linens! I stressed for weeks over the color, pattern, texture, and material. I couldn't decide what would look best in the venue, what color napkins to go with them, how they would look at night with dimmed lighting, etc etc etc. In the end, NO ONE noticed the linens! My guests commented on how lovely the centerpieces were, and the custom signage all around the space, and the interactive guest book we had. Moral of the story: linens are NOT worth your stress!"
"The decor. I DIY'd most of our ceremony and reception decor but in the end, while everything looked beautiful, no one remembers what was or was not on the tables."
"Being a perfectionist, I stressed and worried about everything! However, in hindsight, nothing really matter. The day turned out beautifully and I am now married to my best friend!"
"What others would think of my wedding and how it would stack up against their expectations. Between blogs, Pinterest, and other engaged friends, it was easy to lose sight of what was really important to my husband and myself and what wasn't."
"The little details. My father-in-law said it best, "No is one going to remember how the table cards are going to look." And it's true. They remembered the food, the atmosphere, and the day. When it finally came down to the finish line about getting those small details (like table numbers and cocktail straws), I realized there was no point in worrying about it. I had everything else that I really wanted in place and all the rest didn't matter."
RESULTS FOR TOP WAYS TO SAVE:
Favors (be creative)
Flowers (choose flowers in season)
Alcohol (serve beer, wine and/or a signature drink for the first hour).
"Buying invitations from a local vendor was much less expensive than the online stores."
"Had a bakery which did not focus on wedding cakes make the cake. Bought flowers from a kiosk in the mall. They had a blast designing everything and gave me extra for free."
"We were able to buy the alcohol directly from the distributor and save on retail costs. Also, we used flowers that were in season, and mixed in some foliage."
"My family is very large (my grandma had 12 kids!) so we had a formal, day-of ceremony and reception that included only our 40 closest family and friends. The venue we chose had a built-in sound system, so I created a playlist of all the music and we paid a total of maybe $40 for music (just b/c I had to purchase some new tunes!). I spent hours researching photographers and found the best one for our budget. I bought my dress and shoes on sale, but splurged on the sash and headpiece. I saved money on flowers by not decorating the church (which is beautiful in its own right anyway) and by purchasing fake flowers. You couldn't tell unless you were holding them that they were fake, and now I have a precious keepsake to display in our home. A week after our formal ceremony and reception, my parents held a big outdoor picnic reception that we invited our extended family and all of our friends to attend."
"We picked a venue that we thought was stunning enough that we needed very little decor. The venue also allowed us to use any caterer, florist, etc. that we wanted, so we rationalized that by spending more on the venue, we could choose where to cut back. But looking back, I would never spend the amount we did on our venue again."
"All of the arrangements from my wedding were used in the ceremony and in the reception."
"We negotiated like crazy with the venue, and my mother and I saved money by being our own wedding planners (we are event planners anyways), but had a fellow event planner friend help to keep everything in order on the day of."
"We chose our priorities-an awesome venue, open bar, and amazing photos because that's what people remember the most. We knew we wanted those to stand out so the majority of our budget went to those. The things that were less important to us-favors, accessories, cake, we're what we spent less on because they were as important to us."
RESULTS FOR BEST WEDDING ADVICE
"Take Time for Just the Two of You"
( "Take it all in," "Soak it all up," and "Look around-it goes so fast!")
"Hire a Day-of Coordinator"
"Stay off Pinterest!"
( it can lead to unrealistic expectations and cause more stress and a sense
of feeling overwhelmed than actually helping.)
SURVEY RESULTS BASED ON The Everygirl's Wedding Survey Results and Advice #theeverygirl
For more great wedding ideas and inspirations as well as all the help you'll need with wedding planning, be sure to attend a Premier Bridal Show. WEDDING PLANNING MADE EASY!
September 17, 2017 - Hilton Pasadena
September 24, 2017 - DoubleTree by Hilton San Bernardino
October 29, 2017 - The Hills Hotel, Laguna Hills
Fall in LOVE with Southern California's #1 Bridal Shows featuring top wedding services, ideas from trending to traditional, fashion, food tasting, show discounts, samples, prizes and more! Get your tickets today!
September 17, 2017 - Hilton Pasadena #LABridalShow
September 24, 2017 - DoubleTree San Bernardino #IEBridalShow
October 8, 2017 - The Hills Hotel, Laguna Hills #OCBridalShow
Nordstrom Wedding Suite joins Premier Bridal Show at SoCal's #1 Wedding Expo June 18th at the Anaheim Convention Center
For the latest trends in Wedding Fashions, be sure to attend the Premier Bridal Show at the Anaheim Convention Center on June 18th. This season's fashion show will feature Alfred Angelo as well as Nordstrom Wedding Suite. Tickets are still available at www.premierbridalshows.com
FROM: USA Today Network Mary Bowerman ,
USA TODAY Network Published 5:05 a.m. ET May 17, 2017 | Updated 9:52 a.m. ET May 17, 2017
From bachelor and bachelorette parties in Vegas to drones capturing wedding footage, it's no surprise that weddings are more elaborate and extravagant than in the past.
Couples are spending nearly double the amount they spent 10 years ago on weddings, although the guest list and income have stayed almost the same, according to a newly released 10-year comparison from online wedding planning site.
Ten years ago, couples spent $16,000 on a wedding with an average of 110 guests, today that number has jumped to $28,000 with an average of 124 guests, according to WeddingWire. Research collected from nearly 15,000 couples who married in 2016 or 10 years prior shows more is being asked of guests as well. Ten years ago, only 8% of couples and their wedding parties left their home state to celebrate, while now 34% head out of the state.
While couples were engaged for an average of 8 months 10 years ago, today they are engaged for an average of 13 months. The longer engagements may have to do with the more elaborate weddings that couples are now planning, according to WeddingWire Trend Expert Anne Chertoff.
“The personalization element really touches every element of the wedding," Chertoff said. “Couples want to take their time to figure out what they want for the wedding and want to make it happen. They aren't going to be like 'I can’t get it;' they will find a way, and they don’t mind waiting longer."
Today, couples want to differentiate their weddings from others with themes and more customized events. While only 17% of couples had a theme for their wedding 10 years ago, today nearly 50% have a theme, while one in four have a personalized cocktail.
And the little touches are starting earlier than ever before. Ten years ago, only 27% of couples sent a Save the Date in the mail, but today whether it's a magnet, a post card or a photo 65% of couple send a Save the Date in the mail. Likewise, nearly half of couples use a personalized hashtag for their wedding today, compared to 2% 10 years ago.
A more extravagant event may be painful for your pocketbook, but it's good news for wedding planners, according to the report. A decade ago, a little over 10% of couples hired a wedding planner, but today 31% of couples enlist the help of a planner.
"The majority of people planning a wedding have not planned a party of this caliber,” Chertoff said. “This is hopefully a once in a lifetime event and hiring a planner is seen as something that can help keep stress at bay.”
Chertoff said finding the right planner can help couples stay in budget and potentially find discounts through vendor relationships.
Couples feel almost the same amount of pressure to have a perfect wedding as they did 10 years ago (64%, 63%), but today nearly 40% of couples feel pressure from the media to have the "perfect" wedding."
While technology has changed wedding planning, it can sometimes be a blessing and a curse.
"Websites like WeddingWire, Insta feeds, Pinterest, there are so many images bombarding brides and grooms," Chertoff said.
But while weddings have undeniably gotten bigger, couples still implement many of the same traditions of the past.
"Every wedding for a hundred years or more has had the same elements, [the bride] is probably going to wear a dress, most likely white, they are going to cut a cake ... those traditional elements are not going away," Chertoff said.
92% of grooms say they did at least some of the planning, while only 83% of grooms helped 10 years ago.
Only 34% of couples took engagement photos ten years ago, compared to 62% today.
60% of couples create wedding websites to provide their guests with details, compared to only 10% of couples a decade ago.
Shop all things wedding at this summer's biggest and best Wedding Expos happening at the Anaheim Convention Center on June 18th and at the Long Beach Convention Center on June 25. Each event is a new and unique experience which will lead brides-to-be on the right path to planning their dream wedding! 100s of wedding ideas and services, displays, demonstrations, seminars, entertainment, fashion, food tasting and more! Show hours are 11am - 3pm. Tickets are $10 at the door. Tickets are available at a 50% discount for a limited time at www.premierbridalshows.com Get yours today!
Congratulations to Mycah for winning the Premier Bridal Shows KGGI Model Contest! We so many beautiful entries, choosing a winner was not an easy task! As the contest winner, Mycah will receive live runway modeling experience, professional hair and makeup, professional photographs the day of the show as well as
A personal photo shoot with world renowned
photographer: Wedding 64
A $200 Makeover Package which includes hair, makeup
and facial from Salon 5150
A $50 Spa Certificate from Travlyn Beauty
and a $100 Ulta Gift Card from Premier Bridal Shows
Be sure to check out Southern California's number one Wedding Fashion Show this Sunday, May 7, 2017 at the Ontario Convention Center Showcasing the latest trends in bridesmaids dresses and wedding gowns, each model, including the lovely Mycah will also be feature wedding make up by Travlyn Beauty and wedding hairdos by Salon 5150!
Don't miss OC's hottest Bridal Fashion Show featuring
this Sunday, March 19 at the DoubleTree by Hilton in Orange
Bridal Show Hours 11am - 3pm ~ Runway Fashion Show 1pm
Each Bride attending will receive an eco-friendly reusable tote to fill
with wedding goodies along with the chance to win
a $200 GLAUDI gift card!
Shop all things wedding at Southern California's
biggest & best Bridal Show!
PREMIER BRIDAL SHOW - this Sunday, March 19
DoubleTree by Hilton
100 The City Drive ~ Orange, CA
Tickets are $10 at the door - get 50% off general admission and VIP tickets today by registering online at www.premierbridalshows.com
To book an appointment with GLAUDI email email@example.com GLAUDI is located at 8808 Imperial Highway in Downey, CA